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About Evolve

WE'RE FRESH AND INNOVATIVE. ARE YOU?

Evolve Public Relations and Marketing offers a unique perspective for businesses looking to evolve their brand/image both locally and nationally. With over 20 years of combined experience the team at Evolve continually looks to build lasting relationships with both their clients and the community.

Jennifer Kaplan, owner and founder of Evolve, is a familiar face in the Valley with years of start-up experience. She began as Co-Founder/Partner of PRIME 3 in 2005. Jennifer then decided to start her own firm in 2010, with clients ranging from restaurants, retail, entertainment, real estate, medical, legal, global and international companies and non-profit organizations.

Specializing in gaining public awareness for a variety of products and services, Evolve’s unique style is both fresh and innovative. Their broad client base proves their ability to adapt to a changing media environment and workplace. We help businesses foster relationships with the community and create an opportunity for them to stand out in this competitive market.

Why We Succeed

Evolve PR and Marketing offers such comprehensive services as public relations, branding, business and media consultation, strategic planning, event planning and more. Whatever the project may be, the Evolve team consults on clients needs and cultivates resources to meet their client’s business goals and objectives.

Upon becoming a client, Evolve will assess the past and current state of  the company’s public relations and marketing campaign and devise a plan.  This plan will include the overall client vision and a timeline with strategies and tactics that will garner the coverage and outcome that is sought after by each client.

While this plan acts as a guideline, Evolve prides itself on thinking outside the box when it comes to promotions, story angles and other avenues of keeping clients top of mind for media and target demographics.

Strong relationships and creative thinking allows Evolve to not only retain clients, but go above and beyond their client’s expectations when it comes to public relations, marketing and events.

It takes 20 years to build a reputation

Warren Buffett

A good reputation is more valuable than money.

Publilius Syrus

Build your reputation by helping others build theirs.

Anthony J. D'Angelo

Evolve yourself every day

Anonymous

Our Services

HOW CAN WE HELP YOU?

Media Relationships and Partnerships
Project Management
Direct Interface with Media
Research and Management
Image Creation and Development
Press Release Writing, Distributing & Pitching
Message Creation
Writing for Electronic & Print
Ghostwriting
News Story Creation
News Story Placement Press Conferences
Public Involvement
Interactive Communications
Branding Recognition
Product Launches
Strategic Planning
Business to Business Communications
Speech Writing
Media Training & Consulting
Media Spokesperson
Multi Media Creation & Production
Interface with Agencies, Vendors and Resources
Celebrity Acquisition, Management & Relations
Creating, Defining & Promoting Marketplace Positioning
Media Crisis Control
Obtain Added Value from Advertising
Planned Exposure
Marketing Strategies
Community Relations and Outreach
Cross Promotional Opportunities
Non-profit Tie-In
Event Planning & Management
Concept to Completion
Budget Creation
Staging
State of the Art Audio & Visual
Video Production
Coordinate and Manage Volunteers
On-site Media and VIP Management

Our Clients

LOOK WHO'S EVOLVING WITH US

PAST AND PRESENT

Affiliated Urologists, LTD
Alice Cooperstown
America’s Taco Shop
American Tap House
Ballet Arizona
Bayless Healthcare Group
Ben & Jack’s Steakhouse
Build A Head
Cadillac Ranch
Camp Soaring Eagle
Center for Attention Deficit Disorder
Cibo e Vino
Citrine Beauty Bar
Classic Cakes and Confections
Clean Air Cab
Cookies From Home
Dry Bar
Fired Pie LLC
Fix 24
Frutkin Law Firm
GDC/RE
Glendale Iron and Metal
Grimaldi’s Pizzeria
Habit Burger Grill
Harris Dental
HomeSmart International
JDRF
KDB Long Beach
Keep it Cut
Kelly’s at Southbridge
Kettey’s Boutique
Lisa B Bienstock DMD PLLC
Lucas Oil Off Road
Luci’s Healthy Marketplace
Make Meaning
Maricopa County Home and Garden Show
Mastro’s Restaurants
Max Cure Foundation
Melting Pot
National Kidney Foundation
one n ten
Paul Martin’s American Grill
Petsmart
Phoenix Hot Chocolate 15/5k Race
Precision Air and Heating
Pride Group
Rejuvena Health and Aesthetics
Robson Resort Communities
Russo and Steele
Salut Kitchen Bar
Scottsdale 20-30 Club
Scottsdale Charros
Scottsdale Quarter
Sol Mexican Cocina
Southwestern Eye Center
Sprinkles Cupcakes
Stand Up Scottsdale
Tap House Kitchen
The Body Lab
The Exercise Coach
The Holistic Center
The Italian Festival
The Venue Scottsdale
The Zone Fitness
Think Tank Media and Marketing
Thirsty Lion Pub & Grill
Tilted Kilt Pub & Eatery
To Be Continued…
Uptown Alley
Vi Senior Living
Virgo Publishing
Wild Horse Pass Motorsports Park
Wolfson Integrative Cardiology
Windsor Square Historic District
Z’Tejas Southwestern Grill

Our Portfolio

TAKE A CLOSER LOOK AT OUR WORK

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Our Team

SAY HELLO TO EVOLVE'S HEART AND SOUL

The Team
  • Jennifer Kaplan

    Jennifer Kaplan, Owner and Founder of Evolve Public Relations and Marketing, is a familiar face in the Valley with years of start-up experience. She began as Co-Founder/Partner of PRIME 3, LLC, in 2005. Jennifer then decided to start her own firm in 2010, with clients ranging from restaurants, retail, entertainment, real estate, medical, legal, global and international companies and nonprofit organizations. She is a native of Phoenix and prides herself on knowing and understanding the dynamics of the Valley and the deep rooted relationships she has established. Connecting with her client's and the ability to understand their needs has led to her success. One of the philosophies she has is to be an extension of her clients team, in order to create the ownership and passion their clients expect.

    As an Arizona State University graduate, she is always cheering on the Sun Devils! She also enjoys spending time with her family and finding various ways to engage with and support the community. Working out is her outlet and running is her favorite, with five half marathons achieved, she is always looking to clock more miles on her running shoes.

    Awards and Achievements

    2005 AZ's Finest - Cystic Fibrosis
    2005 AZ's Finest - Cystic Fibrosis Outstanding Fundraiser $10,000+ Club
    2005 AZ's Finest - Cystic Fibrosis Traveling Trophy Highest Fundraiser
    2006 Forty Under 40 Award - The Phoenix Business Journal
    2007 Scottsdale Leadership Class 21
    2007 Best Corporate Event - Budget Over $25,000 - International Special Events Society
    2007 Best Event Marketing Campaign - International Special Events Society
    2008 AZ's Finest - Cystic Fibrosis Event Chair
    2008 ATHENA Young Professional Award Nominee
    2009 AZ's Finest - Cystic Fibrosis Event Chair
    2009 Bronze Sierra Award Recipient
    2011 Women of Distinction - Crohn's & Colitis Foundation of America
    2013 Woman Who Move in the Valley - Arizona Foothills Magazine
    2013 Dancing with the Stars - Arizona Kidney Foundation
    2014 40 Under 40 Generation Next - Arizona Business Magazine

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  • Liz Lastra

    A graduate from The Walter Cronkite School of Journalism and Mass Communications, at Arizona State University, Liz worked in New Mexico as a reporter for two years at KOB-TV before she decided to return home and pursue a career in public relations. Before starting at Evolve, Liz worked as a freelancer for Orca Communications doing national PR for clients. Liz brings that same passion for PR to the Evolve team.

    This proud Sun Devil is happy to be back in the Valley of the Sun. Liz enjoys everything that the beautiful city of Phoenix has to offer: great weather, restaurants, and, of course, living close to her family.

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  • Inna Lazarev

    Inna grew up in Portland, Oregon, where she developed a passion for people and basketball, and a desire to be in the sun--making her college decision easy.

    Attending the University of Arizona, Inna received Dean’s List honors while studying Communication, Business Administration and Sports Management. After class, she worked as a reporter for Yahoo’s Rivals.com, planned promotional events for Arizona Athletics and interned at KVOA-TV, Tucson’s NBC affiliate. She also served as the Director of Public Relations and Vice President of Events on the executive board of Arizona’s Sports Marketing Association..

    Upon graduation, Inna moved to Phoenix to accept a full-time reporting role with FOX Sports and Scout.com. She continues to freelance as a reporter for FOX affiliate DevilsDigest.com, and the Associated Press, among other outlets..

    Pursuing a career in public relations, Inna worked as a consultant for Awe Collective PR before finding her home at Evolve. Always thriving on her strong connections with all kinds of people, she brings her passion for relationships, writing and success to the Evolve Team.

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Contact Us

Our Location

4419 North Scottsdale Road, #218
Scottsdale, AZ 85251
(602) 550-1810